It is omnipresent now! The media giants are still currently resorting to it. Now you can easily get and browse news on BBC news site on your smartphone, tablet or any one of the devices you possess. After all, the British Broadcasting Corporation (BBC) News has a responsive site (beta version) now.
This latest move to create the responsive website by the press giant comes as no surprise! Contemplating that the BBC News site receives about 115 million visits, and the visitors accessing the website from their tablets and mobiles is increasing.
As on the BBC’s official website, Robin Pembrooke, Head of Product, BBC News said, “Online, we’re globally reaching more people than previously – we currently see 145 million people a month, and at the previous month we’ve also seen our highest ever weekly hit of 57 million visitors.”
Formerly high end web developers had one big challenge to meet – to guarantee proper functioning and take care of the appearance and feel of the website across different web browsers. However, the advent of smartphones and the consumers’ fondness to access websites on their phones has changed.
Today the job for web designers and programmers is to make a site that works across all screen sizes. That is what makes responsive web design even more significant!
Responsive web design is all about designing and programming a website in such a manner that the site provides optimal user experience and effortless navigation across varied devices directly from desktops to smartphones. But, there are lots of myths associated that it’s expensive.
Reactive website design is an investment
It is true that it takes additional time and money to make a responsive site as compared to a traditional site. But then you’re spared the necessity to make separate sites for tablets and other devices. That lowers the cost. Having a site design is an investment that can pay in the long term.
Good for SEO
Additionally, responsive website design is vital for search engine optimization. Rather than optimizing content for a number of sites design you receive and optimized for all types of apparatus. The Advantages of a site for search engine optimisation are:
- Higher neighborhood rankings
- Enriched Allergic
- Lower Bounce Rates
- One URL for several devices that makes it Effortless for Google to index your own Website
- Moreover, Google adores responsive web design
Creates a site available to all
It is a million dollar reality that content is still king. But then if it doesn’t reach your target audience who is content with browsing the web what is its use? Web design that is responsive makes it happen! No matter what your target audience taste – make it a tablet computer, iPhone, iPad, smartphone; responsive design ensures that website is accessible to all!
As long as different devices for browsing the Web are available on the current market, responsive design is going to likely be in demand. Responsive web layout is here to remain!
Relevance Of A Responsive Web Design
Using the ever-expanding use of cellular devices, employing a responsive site has become the staple of industry achievement. Following are the points on the importance of responsiveness.
Time And Money
Even though a conventional website design prices less than a responsive site but considering that you get more traffic from cellular devices, Sooner or later, you may put money into a mobile program or a mobile-specific design. This endeavor will cost you time and cash. Hence, the sensible approach is to choose a one-time investment and create a responsive website. This approach will save you money and valuable time involved with site maintenance issues.
Increase In Mobile Online Users
Even though your target market entailed desktop users, with each passing day, a number of the potential customers will be on the lookout for your offerings onto a mobile device. If you wish to please both mobile and desktop customers than simply having a website that is responsive in critical.
Optimizing User Experience
If you are thinking to go to get a re-design of your site because your competitor has a more popular site than yours, then improvise your plan and choose responsiveness. Not only could a designed responsive website feel for the site and improve the look, but additionally, it will increase your market share. To counter the new competition your website must have all the bolts and nuts it ought to maintain its clients.
Offering An Edge To Startups
On the other hand, if you want to establish a startup company that doesn’t just converts premature but garners customers on mobile, tablet and desktop- then going to get a responsive site design is a way. However, if you’re feeling under the budget, then you can look for service providers that offer cheap services. You might want to check out responsive web designers here.
Responsiveness is an Investment!
In-spite of creating different versions of your website, opting for a responsive website is smarter. Here is the sort of website which will automatically reply to the tastes of your visitors and will encourage them to visit over and over.